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NORTHERN CALIFORNIA RECORD

Friday, March 29, 2024

Macy's, Bloomingdale's accused of false advertising with item prices

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SAN FRANCISCO – Consumers have filed a class-action lawsuit against three retail stores alleging a phantom markdown scheme.

Job Carder and Erica Vinci filed a complaint on behalf of all others similarly situated on June 15 in the U.S. District Court for the Northern District of California against Macy's West Stores Inc., Macy's Inc.; and Bloomingdale's Inc. alleging unfair business practices and other counts.

According to the complaint, the plaintiffs allege that they  suffered damages when they were induced into buying products that they thought we're on "sale" but discovered that the sale price is in fact is the manufacturer's suggested retail price of the items. The plaintiffs hold Macy's West Stores Inc., Macy's Inc.; and Bloomingdale's Inc. responsible because the defendants allegedly temporarily inflated the prices of their products to make it seem like they're selling discounted items in order to entice customers to buy them.

The plaintiffs request a trial by jury and seeks all damages, restitution, disgorgement of all profits, interest, all legal fees and any other relief as the court deems just. They are represented by Michael C. Martinez and Mark Charles of Martinez Charles LLP in Pasadena.

U.S. District Court for the Northern District of California Case number 3:16-cv-03341

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