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AAA alleges Long Beach company is using mark without authorization

NORTHERN CALIFORNIA RECORD

Thursday, April 10, 2025

AAA alleges Long Beach company is using mark without authorization

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LOS ANGELES – A Long Beach company is accused of using a Florida auto association's trademark to promote its business.

American Automobile Association Inc. filed a complaint on Nov. 22 in the U.S. District Court for the Central District of California against Luis Lopez and Does 1 through 10 alleging service mark infringement and other counts.

According to the complaint, the plaintiff alleges that it suffered damages to its business. The plaintiff holds Lopez and Does 1 through 10 responsible because the defendants allegedly used plaintiff's AAA trademark on their vehicles to promote their business when they are not affiliated with the plaintiff.

The plaintiff requests a trial by jury and seeks enjoin the defendants from further infringing plaintiff's trademark, destroy or impound all infringing materials, pay damages to the plaintiff in an amount of more than $50,000, punitive damages, all legal fees and interest plus any other relief as the court deems just. It is represented by Michael Adams and Proud Usahacharoenporn of Rutan & Tucker LLP in Costa Mesa.

U.S. District Court for the Central District of California Case number 2:16-cv-08730-SVW-SK

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